The holiday season is the best opportunity for any E-commerce store to achieve profits. Christmas is the most profitable time for the year for online businesses all over the world. This is the time when people prefer opening up their wallets and are ready to spend money on the best deals they can get online. Some website owners even make up to 40% of their yearly revenue in the last quarter of the year alone.
If you want to make 2015, As your best year as via online selling, then you need to be prepared and plan ahead. Let’s get started.
Include a Festive Design
It can be a good idea to expect a holiday theme on your website. It is a good way to show people that you are you are prepared for the Christmas purchases. Changing the theme of the store can make the people get into the mood to shop online. You can cover your site banner with snowflakes, candy canes, and Santa Claus. A few touches can make a huge difference. You can add a countdown calendar and encourage the visitors to shop from your store.
Get your Logistics Right
No matter how attractive your website is, if your business isn’t ready for the Christmas season, you can lose a lot of business. So, check your stock levels and determine the shipping deadlines before presenting the products on your website.
Focus on the User Experience
Before the holidays, you should prepare your store for improving the user experience on your online E-commerce store. Make the shipping and returns policies easily accessible and check for any bugs on the site. Check the payment software and test everything on your website before the festive season.
SEO for Holidays
People who are looking for your products may search keywords with the terms related to holidays or the festival. Write unique promotional content to improve the seasonal search result ranking. Tailor your website with the right SEO content specifically for Christmas in order to improve the sales.
Offer Something EXTRA
Nothing makes shoppers happier than a good deal. You can offer some free shipping option or the facility to gift wrap the items for all the products bought during the festive season. You can also offer holiday cards to make the buyers feel special. Introducing some discount offers or running a contest on your E-commerce store can also attract many potential buyers. Giving away discount vouchers on every purchase can be a great way to maximise sales.
So, what are you waiting for? Christmas is knocking at the doors and it’s time to make good money during the peak period for online sales. Make your store ready for this great opportunity and make money.
GoingIT believe in Convert, Engage and Attract. Join us for digitizing your business with customized solutions. A team of Highly experience E-commerce Developers and professionals to cope with your needs. So, don’t wait and do reach us today via email at contact@goingit.com.au or call us on our Toll free number at 1800 13 1300.